Getting the Word Out Creates Goodwill (Fall 2013 Preview)

image of flowers by Creative Commons Flickr user tedeytanStudents went back to school a few weeks ago, and library staff are gearing up to begin fall outreach endeavors, if they haven’t begun already. Outreach is often tied to marketing so this is a great time to start thinking about marketing strategies to reach teens inside and outside of the library. YALS is here to help. In her article Top Ten Tips for Marketing to Teens (coming in the Fall issue of YALS which will be in mailboxes in mid-October), Connie Urquhart shares some ideas to help library staff working with teens think outside the box when trying to market to teen audiences.
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